So we popped our SPF 30+ lotion into funky, squishy little pouches you’d actually want in your beach bag. Each pouch held 75 millilitres of tried and tested UVA/UVB 30+ — water resistant for four hours and gentle enough for the most sensitive skin.
No extra perfume. No additives. No nasty stuff. We thought every skin was precious, including the kind that comes home from the beach a bit pink at the ears.




“Sunpouch was a small idea about a small pouch. It went further than I expected — onto the beach, onto the telly, into a few thousand beach bags. This page is just my way of keeping it.”